Social Media Isn’t Just for External Communication
|March 22, 2011||Posted by M. P. under Management, Technology||
How do employees communicate your agency’s mission to their professional contacts? Do they forward the details of your next fundraising event to members of their social network? Is the sharing of news and project updates with coworkers at other locations encouraged? Not sure? It may be time to take a hard look at your internal communications plan.
The post Deploying Volunteer Marketing Armies with Internal Social Media by Jay Baer and Amber Naslund, at the Brian Solis blog, explains how a simple but well designed internal social media system can help you tap into the rich resource of employee ideas, inform and shape messaging and – perhaps the most enticing benefit – cut down on internal emails.
How would an internal social media system benefit your nonprofit organization?